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<channel>
    <title>Writing and Publishing Techniques</title>
    <link>http://silverwords.com</link>
    <description>Tips for Writing and Publishing Books, Stories, and Magazines</description>
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	<title>Top Five 2005 Required Marketing Tips Needed To Succeed Updated</title>
	<link>http://silverwords.com/524733-Top-Five-2005-Required-Marketing-Tips-Needed-To-Succeed-Updated.html</link>
	<pubDate>Thu, 17 May 2012 01:16:01 -0700</pubDate>
	<category><![CDATA[Marketing]]></category>
	<description>
        When marketing your practice, as well as designing yourbrochure, web site, business card, flier, advertisement, orother marketing efforts, we recommend investing the time andeffort needed to effectively address all these tips. Not one ofthem can be omitted.Tip . MARKET FOR YOUR DESIRED PROSPECTS, NOT FOR YOURSELFWhat looks good to you is not necessarily effective for yourdesired audience. This is the biggest mistake I see people makeover and over again. They come up with an idea, they think itsg...	</description>
	<content:encoded><![CDATA[When marketing your practice, as well as designing yourbrochure, web site, business card, flier, advertisement, orother marketing efforts, we recommend investing the time andeffort needed to effectively address all these tips. Not one ofthem can be omitted.Tip . MARKET FOR YOUR DESIRED PROSPECTS, NOT FOR YOURSELFWhat looks good to you is not necessarily effective for yourdesired audience. This is the biggest mistake I see people makeover and over again. They come up with an idea, they think it'sgreat, a few friends, family or nontarget market people givethem the thumbs up and they run with the ball.When it doesn't work, they just can't understand why.Do market research and test your strategies on your targetmarket. Big companies do lots of market research beforelaunching a product or service. The little guys don't have theresources to match this but that doesn't mean you omit it. Evenif you are an independent professional, you need to do marketingresearch. And market ...]]></content:encoded>
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<item>
	<title>Beware Of The Silent Ezine Killer!</title>
	<link>http://silverwords.com/733737-Beware-Of-The-Silent-Ezine-Killer.html</link>
	<pubDate>Wed, 16 May 2012 01:14:07 -0700</pubDate>
	<category><![CDATA[Marketing]]></category>
	<description>
        Beware Of The Silent Ezine Killer!   Jason PotashEzines are everywhere.They're free and readily available. And the fact is, most ofyour ezine subscribers also subscribe to dozens of other ezines.The sad part is, sometimes free comes at a price. Someunscrupulous ezine publishers make a habit of selling yourcontact info to anyone holding a dollar bill.You've Got SPAM!I'm sure you've been there. Once you subscribe, subscribe,subscribe ... you'll inevitably get some SPAM - unsolicitede-mails.So, how...	</description>
	<content:encoded><![CDATA[Beware Of The Silent Ezine Killer!   Jason PotashEzines are everywhere.They're free and readily available. And the fact is, most ofyour ezine subscribers also subscribe to dozens of other ezines.The sad part is, sometimes &quot;free&quot; comes at a price. Someunscrupulous ezine publishers make a habit of selling yourcontact info to anyone holding a dollar bill.You've Got SPAM!I'm sure you've been there. Once you subscribe, subscribe,subscribe ... you'll inevitably get some SPAM - unsolicitede-mails.So, how can SPAM &quot;kill&quot; your ezine you ask?While SPAM itself can't kill your ezine, SPAM filters can. In aBIG way! Here's how ...If you're not familiar with the term, SPAM filters sometimescalled junk filters are used to block out or filter SPAM. Theyare included with most e-mail client software like MicrosoftOutlook and Eudora and even free e-mail services such as YahooMail and Hotmail.SPAM can also be caught by online services such as Spam Motel orSpam Cop.How do SPAM f...]]></content:encoded>
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<item>
	<title>Article Title</title>
	<link>http://silverwords.com/756314-Article-Title.html</link>
	<pubDate>Tue, 15 May 2012 01:18:16 -0700</pubDate>
	<category><![CDATA[Marketing]]></category>
	<description>
        Every . seconds someone in the United States turns . The  population controls more than  trillion in wealth andis responsible for  of all discretionary spending. Itpurchases  of all new cars, buys  of all luxury travel,and is  more likely to purchase products online than youngerusers. Yet, internet marketers often miss this rich potential market.Perhaps they don't think older people are on the web. However,older adults are often more wired than we think. Many seniorsare coaxed into going online ...	</description>
	<content:encoded><![CDATA[Every . seconds someone in the United States turns . The  population controls more than  trillion in wealth andis responsible for  of all discretionary spending. Itpurchases  of all new cars, buys  of all luxury travel,and is  more likely to purchase products online than youngerusers. Yet, internet marketers often miss this rich potential market.Perhaps they don't think older people are on the web. However,older adults are often more &quot;wired&quot; than we think. Many seniorsare coaxed into going online by their children or grandchildren.But, once they have logged on, many become eager Internet users.Plus, internet use is high among those over  who work and havecollege degrees.Indeed, this group is more likely than younger Americans to beonline on a typical day. Wired seniors say it has helped themconnect better to loved ones and makes it easier to getinformation. So, how do you reach them? First, recognize that the over crowd are not all alike. They...]]></content:encoded>
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	<title>How Writing Radio Can Help You Become a Better Writer</title>
	<link>http://silverwords.com/754034-How-Writing-Radio-Can-Help-You-Become-a-Better-Writer.html</link>
	<pubDate>Mon, 14 May 2012 04:35:39 -0700</pubDate>
	<category><![CDATA[Marketing]]></category>
	<description>
        Knowing how to write, and write well, is a skill that will comein handy in all sorts of situations. And if you combine goodwriting skills with the persuasive selling tactics found in,say, copywriting, you'll be that much more ahead of yourcompetition.Of all the different types of writing I've done in my life andbelieve me, I've tried practically all of them writing radiohas made one of the bigger impacts on my writing style.Below are three ways writing radio can help strengthen yourwriting style...	</description>
	<content:encoded><![CDATA[Knowing how to write, and write well, is a skill that will comein handy in all sorts of situations. And if you combine goodwriting skills with the persuasive selling tactics found in,say, copywriting, you'll be that much more ahead of yourcompetition.Of all the different types of writing I've done in my life andbelieve me, I've tried practically all of them writing radiohas made one of the bigger impacts on my writing style.Below are three ways writing radio can help strengthen yourwriting style. Oh, and these tips will also help you writebetter radio copy too. . Follow the rules. Sometimes rules are good. Especially rulesthat force you to write a certain way. Think poetry --mastering those rules can have an amazing effect on your writingstyle. Rules require you to slow down and think, to analyzeyour word, sentence, grammar, punctuation, etc., choices. Andthat can be very beneficial to your development as a writer. Radio is short. You have to write something tha...]]></content:encoded>
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	<title>Marketing in a Recession</title>
	<link>http://silverwords.com/821357-Marketing-in-a-Recession.html</link>
	<pubDate>Sun, 13 May 2012 01:15:48 -0700</pubDate>
	<category><![CDATA[Marketing]]></category>
	<description>
        Marketing in a Recession  Jeffrey DobkinNot everybody is in a recession. Some firms are doing quitewell, thank you. In this down economy selected entire industriesare really flourishing: the mortgage industry for example, isbooming, so is the security and protection industry; snack foodsare up a few good points and the gift industry is particularlystrong. While people stay closer to home local shopping is doing welllike housewares, and home items. Theres a big boom in stereo,and TVs; and local t...	</description>
	<content:encoded><![CDATA[Marketing in a Recession  Jeffrey DobkinNot everybody is in a recession. Some firms are doing quitewell, thank you. In this down economy selected entire industriesare really flourishing: the mortgage industry for example, isbooming, so is the security and protection industry; snack foodsare up a few good points and the gift industry is particularlystrong. While people stay closer to home local shopping is doing well'like housewares, and home items. There's a big boom in stereo,and TVs; and local travel - especially places that are shortdrives - are up significantly. With the money people aren'tspending on flying they are buying more stuff, and spendingmoney closer to home. And everybody appreciates the fact thatgas prices are the lowest in years.Don't wait More discretionary money is available from people whoaren't traveling. That money is going to be spent somewhere.Keep mailing You'll have less competition.Negotiate with your vendors You can't squeeze blood out...]]></content:encoded>
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	<title>6 Power Packed Tips For Article Writers</title>
	<link>http://silverwords.com/738726-6-Power-Packed-Tips-For-Article-Writers.html</link>
	<pubDate>Sat, 12 May 2012 01:22:15 -0700</pubDate>
	<category><![CDATA[Marketing]]></category>
	<description>
        . Offer an email course, multipart report or a freesubscription to your ezine in your resource box.Have your readers come to your site to get your report, courseor subscription to your ezine so that they'll be able to seewhat your site has to offer them.If you use your resource box to promote your ezine, provide asample issue or an archive of your past issues on your site toget more of your visitors to subscribe.. Participate in article swaps.You could run another publishers free to reprint arti...	</description>
	<content:encoded><![CDATA[. Offer an email course, multipart report or a freesubscription to your ezine in your resource box.Have your readers come to your site to get your report, courseor subscription to your ezine so that they'll be able to seewhat your site has to offer them.If you use your resource box to promote your ezine, provide asample issue or an archive of your past issues on your site toget more of your visitors to subscribe.. Participate in article swaps.You could run another publishers free to reprint article inyour ezine in exchange for the same.You could also write a new article to run exclusively in theother publisher's ezine in exchange for her writing a neworiginal article to be published in your ezine.In addition, you could post other article writers' articles onyour site in exchange for them posting your articles on theirsites. This will help you to get more reciprocal links and also helpyou to increase your repeat traffic by keeping your site updatedwith new content....]]></content:encoded>
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	<title>The Internet and Beyond - Mean Business - 12 Tips on Writing</title>
	<link>http://silverwords.com/397273-The-Internet-and-Beyond-Mean-Business-12-Tips-on-Writing.html</link>
	<pubDate>Fri, 11 May 2012 00:23:23 -0700</pubDate>
	<category><![CDATA[Marketing]]></category>
	<description>
         Every year thousands of online businesses fail. None of thembegin with the idea theyll fail, in fact they have high hopesof success, but they fail all the same. One of the main reasonsfor the high failure rate is an over reliance on one marketingchannelthe Internet.Marketing isnt about using one medium. Its about getting andkeeping customers. Yes, Internet marketing can help you can dothat but only if you use it in conjunction with other tacticaltools. In addition there are thousands of potenti...	</description>
	<content:encoded><![CDATA[ Every year thousands of online businesses fail. None of thembegin with the idea they'll fail, in fact they have high hopesof success, but they fail all the same. One of the main reasonsfor the high failure rate is an over reliance on one marketingchannel'the Internet.Marketing isn't about using one medium. It's about getting andkeeping customers. Yes, Internet marketing can help you can dothat but only if you use it in conjunction with other tacticaltools. In addition there are thousands of potential customersthat are extremely cautious about placing important business orbuying an expensive item from an unknown online vendor. That'sone of the reasons why, in order to succeed, EVERY onlinecompany must have brochures and other forms of printed salesliterature to hand out to customers and prospects. An online company needs printed sales literature for two reasons:. Credibility: People expect a 'real' company to have printedsales literature. It's easy to afford spending ...]]></content:encoded>
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	<title>7 Powerful Marketing Tips To Ignite Your Sales</title>
	<link>http://silverwords.com/544738-7-Powerful-Marketing-Tips-To-Ignite-Your-Sales.html</link>
	<pubDate>Wed, 09 May 2012 01:34:58 -0700</pubDate>
	<category><![CDATA[Marketing]]></category>
	<description>
        . Publish an ezine. Your ezine will give you a very effectiveway to get more repeat traffic, build up your credibility, andincrease your sales. Make your ezine into a source of useful, original information bywriting your own articles or by providing your subscribers withyour own tips and advice.This will help you to build up your subscribers' confidence inyou, increase your sales, and increase the power of yourrecommendations when endorsing the products of affiliateprograms you've joined to your...	</description>
	<content:encoded><![CDATA[. Publish an ezine. Your ezine will give you a very effectiveway to get more repeat traffic, build up your credibility, andincrease your sales. Make your ezine into a source of useful, original information bywriting your own articles or by providing your subscribers withyour own tips and advice.This will help you to build up your subscribers' confidence inyou, increase your sales, and increase the power of yourrecommendations when endorsing the products of affiliateprograms you've joined to your subscribers.. Create ebooks.Your ebooks will help you get more repeat traffic to your siteand can also be used as a bonus for subscribing to your ezine.Your ebooks could be a collection of your articles, resources,interviews with experts in your field, or you could write up atutorial or guide that focuses on the needs of your targetmarket.Offer your ebook on your site and submit it to ebook directories.Also try participating in ebook swaps where you agree to offeranother we...]]></content:encoded>
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	<title>Your 2002 PR Plan Blueprint</title>
	<link>http://silverwords.com/750132-Your-2002-PR-Plan-Blueprint.html</link>
	<pubDate>Tue, 08 May 2012 01:21:01 -0700</pubDate>
	<category><![CDATA[Marketing]]></category>
	<description>
        Incorporate the ideas below into your  PR strategy. Declareyourself an expert. Back it up with your knowledge.. Secure Six National Magazine Writeups National magazines are created months in advance. Submit yourpress releases to them now. Select six magazines you would liketo be featured in. Study the articles closely. Contact them torequest their editorial calendar and writers guidelines.. Monthly Local Writeups and Spotlights Watch your local news and read all of your local newspapers.When you...	</description>
	<content:encoded><![CDATA[Incorporate the ideas below into your  PR strategy. Declareyourself an expert. Back it up with your knowledge.. Secure Six National Magazine Writeups National magazines are created months in advance. Submit yourpress releases to them now. Select six magazines you would liketo be featured in. Study the articles closely. Contact them torequest their editorial calendar and writers guidelines.. Monthly Local Writeups and Spotlights Watch your local news and read all of your local newspapers.When you come across a news item that you can tie in with yourbusiness, fax a quick story suggestion to their news room. Makea list of the contact names along with their fax numbers. Keepit near your fax or computer.. Syndicated a Column Create a Q&amp;A business or consumer column. Syndicate it. Offer itas free content to publishers. Remember to stipulate that yourresource box --  line bio along with contact information --remains intact. Copyright your column.. Publish an Ebo...]]></content:encoded>
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	<title>Marketing Your Articles and Newsletters!</title>
	<link>http://silverwords.com/907110-Marketing-Your-Articles-and-Newsletters.html</link>
	<pubDate>Mon, 07 May 2012 04:33:53 -0700</pubDate>
	<category><![CDATA[Marketing]]></category>
	<description>
        In the last year I have learned more about marketing, than I didin  years of classes. I'm not sure if they have started yet,but our higher learning institutions should have specializedcourses just for marketing on the internet, if not ezinepublishing alone. Ezines , , ..... There is so much tolearn and once started, so little time to learn it. I know frommy own experiences, that it is a constant struggle to keep upwith the daily chores of maintaining my website and business,let alone finding new...	</description>
	<content:encoded><![CDATA[In the last year I have learned more about marketing, than I didin  years of classes. I'm not sure if they have started yet,but our higher learning institutions should have specializedcourses just for marketing on the internet, if not ezinepublishing alone. Ezines , , ..... There is so much tolearn and once started, so little time to learn it. I know frommy own experiences, that it is a constant struggle to keep upwith the daily chores of maintaining my website and business,let alone finding new ways to market it. What I wanted to dohere is make a small list of tips, tricks and url's to help youalong the way.Your Articles:One of the simplest, but most successful marketing procedures Iuse to get my articles out to more ezine publishers, which Iuse to advertise my own newsletters may be considered slow. Butit's a methodical and personal approach and has more than onceopened doors to professional friendships and alliances. The realquestion here is who wants to...]]></content:encoded>
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	<title>9 Tips to Great Design for Your Marketing Materials</title>
	<link>http://silverwords.com/613719-9-Tips-to-Great-Design-for-Your-Marketing-Materials.html</link>
	<pubDate>Sun, 06 May 2012 01:09:25 -0700</pubDate>
	<category><![CDATA[Marketing]]></category>
	<description>
          TIPS FOR GREAT DESIGN  Dont just hire a good designer.Hire someone who has had plenty of experience designing businesscollateral. Your designer needs to ask you the right questionsabout the project. And he she needs to be able to turn thedesign round reasonably fast too.  Write the copy first. I believe the copy drives the project.Unless this is a print ad, in which case the visual andheadline will often dominate.  Read your copy word for word to your designer. Youd beamazed how often designer...	</description>
	<content:encoded><![CDATA[  TIPS FOR GREAT DESIGN  Don't just hire a good designer.Hire someone who has had plenty of experience designing businesscollateral. Your designer needs to ask you the right questionsabout the project. And he she needs to be able to turn thedesign round reasonably fast too.  Write the copy first. I believe the copy drives the project.Unless this is a print ad, in which case the visual andheadline will often dominate.  Read your copy word for word to your designer. You'd beamazed how often designers don't understand the project becausethey haven't been properly briefed. Your designer is going to beexpressing in design the same persuasive arguments that you your writer will be articulating in words. Ensure that your designer communicates your branding i.e. thevalues you are trying to communicate.  Check that the copy is easy to read once it has been laid outby your designer. If the design takes too much attention toitself, then your readers won't be follow...]]></content:encoded>
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	<title>How to Gain Credibility and Sales By Writing Online Articles</title>
	<link>http://silverwords.com/304275-How-to-Gain-Credibility-and-Sales-By-Writing-Online-Articles.html</link>
	<pubDate>Sat, 05 May 2012 01:28:12 -0700</pubDate>
	<category><![CDATA[Marketing]]></category>
	<description>
        Writing is one of the most powerful secrets you will find forbringing in new business and gaining credibility among yourpeers and potential clients. Writing articles in online publications that cater to your idealclient will put you heads and tails above your competitors. Most competitors feel they are incapable of writing or feel theyare too busy focusing on other parts of their businesses towrite articles. So they dont do it. This is a huge advantage for you.Likely your clients enjoy and even ...	</description>
	<content:encoded><![CDATA[Writing is one of the most powerful secrets you will find forbringing in new business and gaining credibility among yourpeers and potential clients. Writing articles in online publications that cater to your idealclient will put you heads and tails above your competitors. Most competitors feel they are incapable of writing or feel theyare too busy focusing on other parts of their businesses towrite articles. So they don't do it. This is a huge advantage for you.Likely your clients enjoy and even pay for information that isof interest to them. So if you have the ability to write, do so. What Do You Write About?How about a problem-solving 'how to' article? Or maybe a list ofideas or tips that help your readers? Since you know yourbusiness well, writing such articles should be relativelysimple. If your typing speed is not up to snuff and is holding you backthen you can 'dictate' your writing into your computer using amicrophone and a voice recognition software program su...]]></content:encoded>
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	<title>Success Requires the Use of Controlled Aggression</title>
	<link>http://silverwords.com/462054-Success-Requires-the-Use-of-Controlled-Aggression.html</link>
	<pubDate>Fri, 04 May 2012 00:16:56 -0700</pubDate>
	<category><![CDATA[Marketing]]></category>
	<description>
        Safety belt commercials in the United States declare, You canlearn a lot from a dummy!Of course, in the commercials they are talking about themannequins they use to simulate what happens to a person in acar wreck. Their point is that seat belts save lives and thecrash test dummies prove it.On the Internet, a similar situation exists where You can learna lot from a dummy!But, when we relate the story to the Internet, we are nottalking about crash test dummies. No, no. We are actuallytalking about...	</description>
	<content:encoded><![CDATA[Safety belt commercials in the United States declare, &quot;You canlearn a lot from a dummy!&quot;Of course, in the commercials they are talking about themannequins they use to simulate what happens to a person in acar wreck. Their point is that seat belts save lives and the&quot;crash test dummies&quot; prove it.On the Internet, a similar situation exists where &quot;You can learna lot from a dummy!&quot;But, when we relate the story to the Internet, we are nottalking about &quot;crash test dummies&quot;. No, no. We are actuallytalking about &quot;spam pest dummies&quot;.The reason a spammer is a spammer is because he either does notunderstand the value of building long-term relationships withhis customers, or he is so consumed with the idea of making aquick buck that he cannot see any other way. It could be thatthe spammer just considers a real business to be such a slavemaster that he would prefer to live his life on the run.Like I said, &quot;You can learn a lot from a spam pest dummy!&quot;I bet you are asking yourself ri...]]></content:encoded>
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<item>
	<title>Getting Response</title>
	<link>http://silverwords.com/746385-Getting-Response.html</link>
	<pubDate>Wed, 02 May 2012 02:27:14 -0700</pubDate>
	<category><![CDATA[Marketing]]></category>
	<description>
        The key to a building a great Marketing Strategy is knowing howto find and filter your prospects to finely selected customersand clients. This is not to say you can't and won't acceptcustomers that come by any other means, but your business won'tsurvive by relying on walk-in customers.You want to ask yourself, Where do I find prospects? You findthem where they normally go. I know, what a lame answer. But, ithappens to be the right answer. Many entrepreneurs don't givethis simple fact enough cons...	</description>
	<content:encoded><![CDATA[The key to a building a great Marketing Strategy is knowing howto find and filter your prospects to finely selected customersand clients. This is not to say you can't and won't acceptcustomers that come by any other means, but your business won'tsurvive by relying on walk-in customers.You want to ask yourself, &quot;Where do I find prospects&quot;? You findthem where they normally go. I know, what a lame answer. But, ithappens to be the right answer. Many entrepreneurs don't givethis simple fact enough consideration. A few ways to reach theseprospects could be Publishing a Newsletter, Writing Articles,Discussions Lists, Direct Mailing, Chat Rooms, Newsgroups,Calling them on the Phone, Sending letters or brochures, Free &amp;Paid Advertising, Joining Online Clubs and Organizations,Attending Conferences and Conventions, Ad and Banner Swaps, Linktrades, Search Engines and Directories, and make yourselfavailable to help others as much as time allows. These are justa few ideas. You have t...]]></content:encoded>
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	<title>Use Online Diaries Instead Of Testimonials!</title>
	<link>http://silverwords.com/127585-Use-Online-Diaries-Instead-Of-Testimonials.html</link>
	<pubDate>Tue, 01 May 2012 02:37:32 -0700</pubDate>
	<category><![CDATA[Marketing]]></category>
	<description>
        Have your customers publish an online diary instead of givingyou a testimonial. The diary would include regularly updatedentries of how customers are using your product to improve theirlife. You could give customers a free product or a rebate inexchange for them publishing it online.Your customers could write diary entries about goals they havereached using your product, the positive emotions it's giventhem, the fears and worries your product has taken out of theirlives, how bad their lives were...	</description>
	<content:encoded><![CDATA[Have your customers publish an online diary instead of givingyou a testimonial. The diary would include regularly updatedentries of how customers are using your product to improve theirlife. You could give customers a free product or a rebate inexchange for them publishing it online.Your customers could write diary entries about goals they havereached using your product, the positive emotions it's giventhem, the fears and worries your product has taken out of theirlives, how bad their lives were before they bought it, how ithas helped other people in their lives, etc.Your customers could update it daily, weekly or monthly. It willdepend on how often they use your product. You could publish thediary right in your ad or link directly to the diary. You couldprovide the people with web space for writing the online diaryor have them e-mail you the diary entries for you to publish.You can make the online diary extra persuasive by also includingcustomer's personal profile, pic...]]></content:encoded>
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	<title>Successful High-Tech Marketing on the Old-Fashioned Internet</title>
	<link>http://silverwords.com/292424-Successful-High-Tech-Marketing-on-the-Old-Fashioned-Internet.html</link>
	<pubDate>Mon, 30 Apr 2012 06:17:42 -0700</pubDate>
	<category><![CDATA[Marketing]]></category>
	<description>
        When I first began doing business on the Internet in , Ibelieved a widely circulating rumor that all one had to do tobecome successful and, wealthy was to build a web site.Well, after doing so and, repeatedly, making mistakes andfailing, I quickly became depressed with online marketing. Beingaccustomed to accomplishing many, if not most, things I set outto do except th-Grade Algebra, I figured I had finally met mymatch. I also figured that I must simply be the only persononline not making a -fig...	</description>
	<content:encoded><![CDATA[When I first began doing business on the Internet in , Ibelieved a widely circulating rumor that all one had to do tobecome successful and, wealthy was to build a web site.Well, after doing so and, repeatedly, making mistakes andfailing, I quickly became depressed with online marketing. Beingaccustomed to accomplishing many, if not most, things I set outto do except th-Grade Algebra, I figured I had finally met mymatch. I also figured that I must simply be the only persononline not making a -figure income. Oh, the price of naivete!Fueling this idea, were ongoing unsolicited Emails from otherswho, alternatively, stated they were raking in hundreds ofthousands of dollars per year. Some were even willing to anddid provide &quot;checks&quot; as proof! Today, I'm embarrassed to admitto my naivete, as I now realize that, given the right tools,virtually anything can be fabricated online.In an effort to save you from emotional woes, or relieve you ofthem if you have already e...]]></content:encoded>
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	<title>7 Search Engine Tips for Non Webmasters</title>
	<link>http://silverwords.com/806385-7-Search-Engine-Tips-for-Non-Webmasters.html</link>
	<pubDate>Sun, 29 Apr 2012 02:36:49 -0700</pubDate>
	<category><![CDATA[Marketing]]></category>
	<description>
        With all of the changes to the search engines these days, youcan drive yourself crazy trying to get your site submitted.Unless you are willing to commit yourself to doing it full time,or you are a search engine expert, you won't rank at the top ofthe engines. However, this doesn't mean that you should neglectthis important means of getting traffic to your site.Unlike most of the methods for promoting your business, whichcame from the offline world, this method is different. It'sunique, and it is...	</description>
	<content:encoded><![CDATA[With all of the changes to the search engines these days, youcan drive yourself crazy trying to get your site submitted.Unless you are willing to commit yourself to doing it full time,or you are a search engine expert, you won't rank at the top ofthe engines. However, this doesn't mean that you should neglectthis important means of getting traffic to your site.Unlike most of the methods for promoting your business, whichcame from the offline world, this method is different. It'sunique, and it is changing and growing at a rapid pace. By atleast informing yourself of the basics, you can make this a moreeffective method for driving traffic to your site.Below are seven tips you can implement to get started:. Understand the Relationships of the Various Search Engines.Before you can know where to submit, you need to understand howall of the various search engines are related so that you don'tduplicate your work, or worse, get banned from submission.Now, mind you, I am no sea...]]></content:encoded>
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	<title>How To Go Long With Your Web Marketing</title>
	<link>http://silverwords.com/652923-How-To-Go-Long-With-Your-Web-Marketing.html</link>
	<pubDate>Sat, 28 Apr 2012 00:35:45 -0700</pubDate>
	<category><![CDATA[Marketing]]></category>
	<description>
        If you've ever done any investing, you're probably familiar withthe term going long. In a nutshell, going long means investingfor long-term profits. And it's probably the safest, if notsurest way to make money in a sometimes volatile arena, thestock market.Today I'd like to show you how to apply this powerful strategyto your Internet marketing campaign.As I'm sure you are aware by now, there are a multitude of waysto invest in your Internet marketing. Many of the strategieswill yield immediate r...	</description>
	<content:encoded><![CDATA[If you've ever done any investing, you're probably familiar withthe term &quot;going long&quot;. In a nutshell, going long means investingfor long-term profits. And it's probably the safest, if notsurest way to make money in a sometimes volatile arena, thestock market.Today I'd like to show you how to apply this powerful strategyto your Internet marketing campaign.As I'm sure you are aware by now, there are a multitude of waysto invest in your Internet marketing. Many of the strategieswill yield immediate results, however the results will beshort-lived.An example of a short-term marketing strategy is buyingadvertising. While you DO need to purchase SOME advertising, ifyou rely solely on this strategy you'll see a disturbing trenddevelop at your site -- whenever you advertise less, your sitetraffic will come to a near stand-still.Another example of a short-term Internet marketing strategy isbulk email. Here's why...When you use bulk email, you blast your message to thousands of...]]></content:encoded>
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	<title>The Top Five 2003 Marketing Tips That Can't Be Ignored</title>
	<link>http://silverwords.com/738606-The-Top-Five-2003-Marketing-Tips-That-Can-t-Be-Ignored.html</link>
	<pubDate>Thu, 26 Apr 2012 02:19:33 -0700</pubDate>
	<category><![CDATA[Marketing]]></category>
	<description>
        When marketing your practice, as well as designing yourbrochure, web site, business card, flier, advertisement, orother marketing effort, we recommend investing the time andeffort needed to effectively address all these tips. Not one ofthem can be omitted.Tip . MARKET FOR YOUR DESIRED PROSPECTS, NOT YOURSELFWhat looks good to you is not necessarily effective for yourdesired audience. This is the biggest mistake I see people makeover and over again. The come up with an idea, they think itsgreat, ...	</description>
	<content:encoded><![CDATA[When marketing your practice, as well as designing yourbrochure, web site, business card, flier, advertisement, orother marketing effort, we recommend investing the time andeffort needed to effectively address all these tips. Not one ofthem can be omitted.Tip . MARKET FOR YOUR DESIRED PROSPECTS, NOT YOURSELFWhat looks good to you is not necessarily effective for yourdesired audience. This is the biggest mistake I see people makeover and over again. The come up with an idea, they think it'sgreat, a few friends, family or nontarget market people givethem the thumbs up and they run with the ball.When it doesn't work, they just can't understand why. Do marketresearch and test your strategies on your target market. Bigcompanies do lots of market research before launching a productor service. The little guys don't have the resources to matchthis but that doesn't mean you don't do any. Even if you are anindependent professional, you need to do marketing research. Andmarket ...]]></content:encoded>
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	<title>Popping Up For Profitable Results</title>
	<link>http://silverwords.com/732562-Popping-Up-For-Profitable-Results.html</link>
	<pubDate>Wed, 25 Apr 2012 00:11:51 -0700</pubDate>
	<category><![CDATA[Marketing]]></category>
	<description>
        Pop-up windows are those little windows that automatically popup at the same time when you are trying enter or exit a website. Many webmasters use pop up windows to display ads orsubscription instructions to their ezine. Many marketers do not employ this strategy because they feelthat it will annoy their visitors. But the fact remains, pop-upwindows do work. The benefits of using pop-up windows faroutweigh the negatives associated with them, but only if you usethem properly! There are many sites...	</description>
	<content:encoded><![CDATA[Pop-up windows are those little windows that automatically popup at the same time when you are trying enter or exit a website. Many webmasters use pop up windows to display ads orsubscription instructions to their ezine. Many marketers do not employ this strategy because they feelthat it will annoy their visitors. But the fact remains, pop-upwindows do work. The benefits of using pop-up windows faroutweigh the negatives associated with them, but only if you usethem properly! There are many sites that use multiple pop up windows whensomeone clicks on to their web site. This is very annoying whenfive or six pop up windows open and most web surfers considerthis a form of &quot;spam.&quot; This will be sure to turn off anypotential customers and kill your chances of repeat visitors. If you are going to display a pop-up window, you should onlydisplay one window, either executed when a visitor enters yourweb site or when the visitor exits. There are scripts availablethat will let you ...]]></content:encoded>
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	<title>Creative and Profitable Ways to Use Autoreponders</title>
	<link>http://silverwords.com/150455-Creative-and-Profitable-Ways-to-Use-Autoreponders.html</link>
	<pubDate>Fri, 20 Apr 2012 02:04:48 -0700</pubDate>
	<category><![CDATA[Business]]></category>
	<description>
        An interested visitor who has been strolling through your sitehas finally come to just what she is looking for and is about tomake a purchase. It's a sunny afternoon, and her cat, whohappens to be sitting on the moss under the visitor's largefifty-year-old snow-rose bonsai tree, suddenly jumps down, andthe priceless tree topples over.In the blink of an eye, your visitor exits your site, and yoursale is dust - unless you have had the foresight to utilize anautoresponder that has captured her emai...	</description>
	<content:encoded><![CDATA[An interested visitor who has been strolling through your sitehas finally come to just what she is looking for and is about tomake a purchase. It's a sunny afternoon, and her cat, whohappens to be sitting on the moss under the visitor's largefifty-year-old snow-rose bonsai tree, suddenly jumps down, andthe priceless tree topples over.In the blink of an eye, your visitor exits your site, and yoursale is dust - unless you have had the foresight to utilize anautoresponder that has captured her email address. If you haveinstalled an autoresponder, you can then follow-up with her, andin all probability, make the sale when the poor woman hasfinished repotting her precious bonsai.Autoresponders are remarkable, versatile programs that do somuch more than just automatically answer your email. Here are afew ideas that will help you to creatively and productively useyour autoresponder to transform the casual visitor into aprofitable customer. Use your autoresponder to:. Publish ...]]></content:encoded>
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	<title>Top Home Based Businesses for Writers</title>
	<link>http://silverwords.com/292095-Top-Home-Based-Businesses-for-Writers.html</link>
	<pubDate>Thu, 19 Apr 2012 00:26:18 -0700</pubDate>
	<category><![CDATA[Business]]></category>
	<description>
        Have a way with words? If you dream of writing for a living, butfeel stifled in your everyday job, there are some top home basedbusinesses for writers that you should consider. The demand forgood writing is very high, so finding one of the top home basedbusinesses for writers that fits your needs just takes a littledigging.One of the five top home based businesses for writers is beingan advertising writer. If you have a flair for writing thatsells, then being a copywriter may be your niche. Adve...	</description>
	<content:encoded><![CDATA[Have a way with words? If you dream of writing for a living, butfeel stifled in your everyday job, there are some top home basedbusinesses for writers that you should consider. The demand forgood writing is very high, so finding one of the top home basedbusinesses for writers that fits your needs just takes a littledigging.One of the five top home based businesses for writers is beingan advertising writer. If you have a flair for writing thatsells, then being a copywriter may be your niche. Advertisingagencies, private companies, non-profit agencies and more areall looking for someone to sell their products and servicesthrough ad copy, making copywriting one of the top home basedbusinesses for writers.The second of the five top home based businesses for writersinvolves creating a resume writing service. Not all job seekershave what it takes to create an effective resume, and having atalented resume writer on hand can be a blessing to them. If youfind that you have a kn...]]></content:encoded>
	<guid isPermaLink="false">http://silverwords.com/292095-Top-Home-Based-Businesses-for-Writers.html</guid>
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	<title>10 Important Marketing Tips</title>
	<link>http://silverwords.com/519603-10-Important-Marketing-Tips.html</link>
	<pubDate>Tue, 17 Apr 2012 02:20:18 -0700</pubDate>
	<category><![CDATA[Marketing]]></category>
	<description>
         Important Marketing Tips Copyright  Bob Leduchttp:BobLeduc.com Each of the following Ten Marketing Tips is based on a highlyeffective - but often overlooked marketing tactic. How many areyou using? How many have you overlooked?Tip : Insulate yourself against the impact of change byincreasing the number of products and services you offer ...andby using a variety of different marketing methods. Only a smallportion of your total business will be affected if the sales ofone product declines or the ...	</description>
	<content:encoded><![CDATA[ Important Marketing Tips Copyright  Bob Leduchttp:BobLeduc.com Each of the following Ten Marketing Tips is based on a highlyeffective - but often overlooked marketing tactic. How many areyou using? How many have you overlooked?Tip : Insulate yourself against the impact of change byincreasing the number of products and services you offer ...andby using a variety of different marketing methods. Only a smallportion of your total business will be affected if the sales ofone product declines or the response to one marketing methoddrops.Tip : Customers are prospects too. Stay in contact with them.Find or develop other products or services you can offer them.It's easier to make a sale to a previous customer than tosomeone who never bought from you.Tip : Avoid making any claim that sounds exaggerated ...even ifit is true. A bold claim creates doubt in your prospect's mindand jeopardizes the sale. Reduce any bold claims to a morebelievable level.Tip : Express num...]]></content:encoded>
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	<title>Tips on Effective Selling</title>
	<link>http://silverwords.com/802943-Tips-on-Effective-Selling.html</link>
	<pubDate>Mon, 16 Apr 2012 01:15:54 -0700</pubDate>
	<category><![CDATA[Marketing]]></category>
	<description>
        You have built a right product andor service base, and got yourwebsite illuminated by great content. Now you have everything inplace in terms of your product and your content, but animportant question still remains the same. That is, how do youmake people buy your product? Eliciting peoples interest inyour business and promoting your sale is the most importantthing. After all you are taking all the pain to achieve thisonly. After doing all the hard work to bring customers to yourwebsite, now you...	</description>
	<content:encoded><![CDATA[You have built a right product andor service base, and got yourwebsite illuminated by great content. Now you have everything inplace in terms of your product and your content, but animportant question still remains the same. That is, how do youmake people buy your product? Eliciting people's interest inyour business and promoting your sale is the most importantthing. After all you are taking all the pain to achieve thisonly. After doing all the hard work to bring customers to yourwebsite, now you want them to buy the stuff you are selling.Here are a few tips on effective selling, which would help youspruce up the content of your website and the collateralmarketing material. Writing Good HeadlinesIt's no more a secret that headlines grabs people's attention,and they are there for the very same purpose. A good headline onyour website, in your email campaign, in your brochure oranywhere in your marketing activities can make people look upand take notice of. If you know w...]]></content:encoded>
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	<title>CBMALL</title>
	<link>http://silverwords.com/368143-CBMALL.html</link>
	<pubDate>Sat, 14 Apr 2012 02:04:10 -0700</pubDate>
	<category><![CDATA[Business]]></category>
	<description>
        Are you losing money with every sale you make? You might be, ifyour product is not priced correctly. One of the things I'velearned is that a lower price is not necessarily a betterprice. In fact, sometimes the higher price also gives you morecustomers. And far more profit. For example, there is a product called CBmall. There are twoversions of CBmall: Gold and Silver. The Gold CBmall sells for. The Silver CBmall sells for . Frankly, the differences are minor. Now if I just asked you toguess, I b...	</description>
	<content:encoded><![CDATA[Are you losing money with every sale you make? You might be, ifyour product is not priced correctly. One of the things I'velearned is that a lower price is not necessarily a betterprice. In fact, sometimes the higher price also gives you morecustomers. And far more profit. For example, there is a product called CBmall. There are twoversions of CBmall: Gold and Silver. The Gold CBmall sells for. The Silver CBmall sells for . Frankly, the differences are minor. Now if I just asked you toguess, I bet you would tell me that at least twice as manySilvers as GoldsI would sell......and amazingly, you would bewrong. In fact, almost  of CBmall sales are for the higherpriced Gold version. The key point here is that you do not knowuntil you test. I certainly never thought Golds would sell so many more thanSilvers. But it is happening every day and the numbers don'tlie. Perhaps you could test some new pricing on your ownproducts and find your...]]></content:encoded>
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